One of my favorite aspects of being in the outdoor industry is the thrill of watching a new brand emerge—especially if they’ve got some new technology or fresh take on style that makes you stop and say, “Yeah, outdoors needs this!” That’s how I feel about 3Bird, a new apparel brand out of Jackson Hole, Read more ›
Overview of the Heel Virtual Dog Leash The Heel Virtual Dog Leash is a product developed by Heel, a spinoff of Fleetwood Electronics, which has a history of developing wireless proximity and contract-tracing technologies. Launched in March 2024, Heel is designed to offer dog owners a hands-free way to manage their pets’ movements, leveraging their Read more ›
Polygiene is an established technology that enhances outdoor apparel and gear by providing effective odor control and antibacterial protection. Their technologies allow for extended adventures with greater comfort and confidence. Their solutions allow me to reuse running socks, base layers and other gear without the need to wash them as frequently — meaning I can Read more ›
Just as the X Games finish up in Aspen, Jackson Hole is prepping for the Kings & Queens of Corbet’s competition. An annual freeride skiing and snowboarding event that takes place on the legendary Corbet’s Couloir is scheduled for next week, February 4-11. The event features some of the world’s most exciting and decorated skiers Read more ›
In the summer of 2021 Danny MacAskill asked his 3.5 million social media fans to #WheelieWithDanny. Riders and fans applied from around the world to feature alongside Danny in his latest project. The culmination of the project is this video from adidas Five Ten & Cut Media. Check out Danny MacAskill and a host of Read more ›
NEMO Equipment announced today the donation of 1,600 Kyan and the women’s specific Azura sleeping bags to Big City Mountaineers (BCM). BCM serves underserved youths by guiding them on expeditions designed to stretch their comfort zones. And with an additional 1,600 premium quality sleeping bags, NEMO’s generosity will greatly aid in these efforts. “Big City Read more ›
It’s hard to imagine McDonald’s reformulating its milkshake or Converse giving its iconic All Stars a makeover—but by redesigning the women’s Black Pearl skis, Blizzard dared to tinker with a blockbuster. Will women be as wowed by the new and improved versions? From 2016 to 2020, the Black Pearl reigned as the world’s bestselling women’s Read more ›
If you’re like me, you’ve been looking forward to ski season for some time now. And while this year has been a real downer, a quality ski season could fix a lot of the things right about now. However, it’s not quite time to ski yet and it’s not even clear what this season will Read more ›
The iconic brand Adidas announced today that it would fill 30% of all new U.S. Adidas and Reebok positions with Black and Latino hires. The German sportswear giant also promised to invest $20 million in the black community in the United States, joining many brands announcing similar measures in the wake of the George Floyd Read more ›
Large online retailers like Amazon generate a fair share of negative comments; one friend recently quipped, “every time you buy something from Amazon, you make someone’s life worse.” Bezos and Co. changed the way we shop, but not without some collateral damage. Zappos, which is owned by Amazon, dances to a different song; the company Read more ›
As the infection rate grows and the economy shrinks, it can be difficult to see positives. But in this bleak and unprecedented time, solidarity shines in neighborhoods, communities, nations, and across the globe through adherence to social distancing. Industries are also pitching in to aid humanity. Ford and GE partnering to produce 50,000 ventilators in Read more ›
Most states enacted stay-at-home orders last week, but some traveling climbers still inundated popular destinations, taking advantage of their unscheduled “vacations” from work due to closures and shelter in place orders at home. Potential Overburdening of Limited Resources Many climbing destinations are in a remote location, and the nearest population centers may have minimal resources Read more ›
